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More than a word.
Sustainability and sustainable policy in Extremadura
Sustainability is one of those words one is fed up of hearing. The word sustainable is used for almost every single situation and in any context: we call sustainable crisis meetings of political parties as well as team talks between a football coach and his team – even cheap washing powders are sustainable. However, in Extremadura the word has developed a new meaning, a practicable one, thanks to its government.
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We have to live, act and develop our economy in a sustainable way. Sustainability, so it seems, is all we wish for, but we do not know how to explain it in words. The notion of sustainability is clearly misunderstood, not because of its original meaning, but rather because of its general misuse. The word “sustainability” or “Sostenibilidad” was first used more than twenty years ago, during the climate summit of Rio de Janeiro in 1992, by politicians and representatives of non-governmental organisations who defined it as an aim of international politics. Sustainability was conceived as a policy which allies social, economic and ecological actions. From then on it was considered sustainable to develop the national economy so that the producing country profits from its own activities, for local companies to hire top people in the country and for natural resources to not be used up, but preserved instead. Consequently, climate protection and preservation of bio-diversity play an important role in these debates. Extremadura has taken the lead in sustainable policy, not because it was forced to, but because the species conservation and the involvement of the Extremeños in its commitments are the best that the region can achieve. According to the sustainability report of the environment ministry of Spain, Extremadura, together with two other provinces, Asturias and La Rioja, most frequently spends money per capita on sustainable development projects, among which includes the improvement of ecological farming. The commitment of the region is already bearing fruit: Extremadura ranks fourth for consumption and sale of agrarian products. In Extremadura plant contamination by co2 emission was the third lowest of all self-governed regions in Spain between 1987 and 2000. These records demonstrate it is clearly possible to ally high output and environmental protection.

“Sustainability” begins with the inhabitants. That is why the environment department of the Extremadura government launched a Europe-wide exceptional environmental protection project in Almendralejo, a town south of Merida. The town administration has tightened its measures for waste separation. However, they did not just pass a law; they began information campaigns to encourage acceptance of the rules. Actions were taken to make the residents aware of the natural richness of Almendralejo; richness in which they have been living for generations without being conscious of it. The population got an idea of what they were encouraged to protect, and was willing to be convinced of the waste separation measure. Extremadura implements this awareness raising policy in all its sustainability projects, of which there are a great deal, namely “Las Vegas del Guadiana” in Villafranco del Guadiana, a research centre for water ecosystems and fish stocks, “Los Hornos” in Sierra de Fuentes, a school for environment studies, the mobile environment school “Ecobus”, travelling exhibitions about the natural resources of the province, and many more similar institutions. On behalf of these projects, Extremadura aims to give its population a wake-up call. They are the ones who have to protect and conserve this country, which is so naturally beautiful. The Extremeños are willing to be converted to the cause.

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Things to do before you travel to Spain
Extremadura’s Highlights| Art, Culture and popular Feats | Need a little bit Nature' | Extremadura’s Past | Extremadura, a country of savourers
A gift from the Gods The ancient Roman world in Extremadura | DThe vultures of Salto del Gitano. Natural and National Parks in Extremadura | Slowing down one’s Life The Felicity of Pilgrimage on the Silver Way through Extremadura | Guadiana’s good Wines Extremadura’s Wines and Gastronomy | What happens in Merida and Caceres, stays in Merida and Caceres Feasts and Festivals in Extremadura | Speaking like an Extremenian Spanish Courses in Extremadura | Putting near an Oak Tree Golf Courses and Wellness Offers in Extremadura | Over Hill and Dale. Hiking and Cycling in Extremadura | Flying through the air Ornithology in Extremadura | On the Fishing Path Angling in Extremadura | Canoeing in the town Rivers, Extremadura’s living arms | Palaces and pilgrim hostels Accommodation facilities in Extremadura | Farmers and Saints Religious tradition in Extremadura | Pork deluxe. The Iberian Pork of Extremadura | Do you know a better place to visit' Caceres has applied to be Europe’s Capital of Culture. | More than a word Sustainability and sustainable policy in Extremadura | The same sun is shining over all of us The odd fate of the small village Granadilla | They just call it “the line” Historical facts about the borderland between Spain and Portugal | Wandering through the Passage of Life The last Way of Emperor Charles V | The true life of the sword bearers Orders of knights in Extremadura | Jewish heritage must be preserved: Spanish Inquisition and its impact in Extremadura | The right behaviour in time of crisis. Learning from the Tartessos of Cancho Roano | Blossomy Treasures. Orchids in Extremadura. | The Wonder of Almendralejo Travelling Extremadura along the “wine trail” | Still moving Cheese and Sheep from Extremadura | Facing the enemies Castle complexes in Extremadura | The Holy Place of GuadalupeThe Monastery of Guadalupe and the Miraculous Image of the Virgin Mary | The short Trial between Jesus and Pilate Museums in Extremadura | Straightforward across the steppe Motorbiking in Extremadura | Exhibition instead of Defence Extremadura’s Congress Centres in Badajoz and Merida Exploring Extremadura, Spain
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